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Press Releases Index | Media Coverage Exporter Comercializadora Tierra Mexicana Prefers Purfresh for Improved Bottom Line Purfresh outperforms more traditional solutions in long-haul shipments of limes from Mexico to Europe and the United Kingdom Fremont, Calif. —May 15, 2012—Purfresh, Inc., an innovator of active atmosphere and supply chain management technologies that optimize the quality of fresh produce as it moves around the world, today announced that Comercializadora Tierra Mexicana (Comtiem) prefers Purfresh over more traditional solutions in long-haul shipments of limes—from Mexico to Europe and the United Kingdom—to maintain fruit quality and improve the bottom line. By deploying Purfresh, Comtiem leverages the shipping industry's only active atmosphere system, which provides shippers with a cost-effective solution to reduce decay and control ripening of fresh produce shipped via ocean transport.
Global demand for year-round fresh produce continues to grow at an accelerated rate, and Purfresh offers growers and shippers significant opportunities to reach broader markets via new trade routes. While fresh produce is in transit, valuable days of shelf life can be lost and the risk of contamination, decay, and over-ripening increases. Purfresh reduces the risk of cargo loss, helps ensure higher-quality arrivals, and the Company's cloud-based proprietary software provides never before available real-time visibility into the conditions of the reefer as it moves around the world. "Growers, shippers, and exporters alike look to maintain fruit quality and improve operations with advanced technologies that are reliable, cost-effective, and can be easily implemented," said Mr. Miguel Gomez, Sales Manager, Central America and Mexico for Purfresh, Inc. "The demand we are experiencing in Mexico—to export limes, mangos, and bananas—validates the value our technology brings to the global shipping industry, and we look forward to continuing to work with Comtiem for many seasons." Purfresh is offered as a per-trip service from most major shipping lines. About Comercializadora Tierra Mexicana |
"We experienced a significant difference in the quality of the fruit for voyages longer than 14 days utilizing the Purfresh system compared to other solutions," said Mr. Angel Ramirez, International Sales Manager, for Comtiem. "The Purfresh arrivals showed less decay, stronger color, and longer shelf life, and as a result, we have experienced fewer claims and an improvement in the Company's bottom line. We are thrilled with the technology and will continue to utilize Purfresh for future shipments."