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Purfresh, Inc.
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Purfresh Total Active Environment™ Delivers Successful South American Blueberry Season

Leading blueberry growers, importers and ocean carriers use proven technology of Purfresh TAE™

Menlo Park, Calif. — April 3, 2014—Purfresh, Inc., the market leader of Intelligent Perishable Supply Chain Management and Control, today announced the success of the blueberry season in South America. Utilizing the Purfresh Total Active Environment™ technology, growers and shippers were able to reduce decay and control the presence of mold in blueberries shipped via ocean transit.
Blueberries are susceptible to decay. Total Active Environment™ (TAE) uses a Balanced Atmosphere of CO2 & O2, and Ozone to oxidize ethylene, reduce respiration, and control mold. TAE’s temperature monitoring and control deter against temperature fluctuations that can accelerate mold and decay. The result is more marketable high quality fruit.

“Our blueberry shipments with Purfresh Total Active Environment™ have been an excellent model of success. The results of the fruit quality have been positive, with excellent taste and texture upon arrival.  Quality is most important to our partners Giumarra and ASF Holland, and they are very pleased with the better product they have received with Purfresh and can pass onto their clients.  We are enthusiastic about working with Purfresh and recommend them for anyone looking to improve their perishable supply chain” said Juan Pablo Hube, Director of Bluewave

“Exporters of perishables in South America are seeking solutions to help mitigate risk of decay and spoilage while transporting high value commodities by ocean. Purfresh TAE™ offers our partners the best technology for their perishable commodities” said. Patricia Castaneda, Director Sales South America

Purfresh worked with our ocean carrier partners HSUD, Hapag-Lloyd, MSC and NYK Cool to deliver the highest quality results of blueberries from South America.

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