Leadership
    Leadership | Board of Directors
Brian Westcott, PhD
President and
Chief Executive Officer
 
A results-oriented leader with more than 25 years of experience in operations, strategic management, and corporate development for both Fortune 500 and early stage companies, Dr. Westcott joined Purfresh to build upon the Company's leadership position and growth.
In academic and business circles alike, Dr. Westcott is a thought leader in strategic innovation. He has published and lectured in the areas of leadership, business policy, technology strategy, company change programs, product development, and operations management. His case studies on technology management are published through Harvard Business School and Stanford Graduate School of Business.
Before joining Purfresh, Dr. Westcott held management positions for JDS Uniphase, Inc., Inogen, Inc., AT Kearney, and General Electric, Inc. Dr. Westcott was the first Post Doctoral Fellow at Stanford's GSB, earned a Ph.D. in management science and a master's degree in mechanical engineering from Stanford University, and holds a bachelor's degree in mechanical engineering from Lehigh University. Mr. Westcott was recognized as a Hero of U.S. Manufacturing by Fortune Magazine, and was the founder of Westt, Inc., ranked #34 fastest growing company in America by Inc. Magazine.
Claude-Nicolas Fiechter, PhD
Vice President of
Software Development
 
Dr. Fiechter joined the company in 2008, bringing more than 20 years of software architecture and development experience to the company. Dr. Fiechter specializes in developing enterprise-class SaaS applications, combining wireless communication, m2m technologies, and location-based services. He is an expert in machine learning, data mining, and combinatorial optimization.
Prior to joining Purfresh, Dr. Fiechter held key technical positions at Trimble Navigation, @Road, Inc., Bluewireless, Inc., and DaimlerChrysler Research. He holds a Ph.D. and a master's in computer science from the University of Pittsburgh, Pennsylvania, and a bachelor's in computer science from the Swiss Technical Institute of Technology in Lausanne, Switzerland. Dr. Fiechter has lectured at both Stanford University and the University of Pittsburgh, has published numerous scientific papers, and coauthored several patents.
Robert Hayes
Vice President of
Engineering
 
Mr. Robert Hayes joined Purfresh in 2009, bringing with him 25 years of engineering, operations and manufacturing experience. Mr. Hayes specializes in bringing new technologies to market with low cost, highly reliable products. While holding seniorlevel positions for both privately and publicly held companies, Mr. Hayes has built strong engineering teams for the development of hardware and software products for the medical and investor-owned utility industries.
Before Purfresh, Mr. Hayes held senior management positions for Chroma Medical Systems, CellNet Data Systems and Everex Systems. He holds a master’s degree and a bachelor’s degree in civil engineering from Rice University.